Boosting website traffic is essential for local businesses: all the visitors to your website are potential customers. However, actually driving traffic and increasing visitors to your site is a challenge – especially for businesses with new websites. Many businesses are hesitant to invest in advanced traffic strategies until they see a correlation between in-store sales and website visitors. However, without website traffic, a business’ local online marketing strategy will suffer (a perfect example of the chicken and the egg cycle caused by inaction). To get out of the chicken/egg rut, you should learn and master a few local business website […]

Almost everyday, thousands and thousands of bloggers busy creating, writing and publishing their own set of creative juices over the Net. It is now becoming a fad to the web industry. Blogging, or having your own WordPress blog, can be all about fun and freedom; it has become a helpful tool and served many purposes. It helps an individual inspire to live a good life. It helps an individual create a sense of branding or identity. It helps an individual understand the little spice about the day-to-day ups and downs. It promotes business. It is changing the face of public […]

Steve Jobs also asked ‘why’. He challenged every single operation within his company. Everyone, from the engineers to the accounting staff, did things differently, because Jobs would ask them why they did things in a certain way. And answering, “Well, that’s what everybody else is going” simply wasn’t good enough. When I started my first business several years ago, the first thing I thought was “I need to get a website”. Why did I think that? Why do I need a website? I decided to get with the program and copy Steve Jobs to answer the fundamental questions about why […]